They’re Real! Tinted Primer by Benefit is a lash primer designed to be worn alone for a natural look, or under mascara for dramatic length and volume. The product is a bit of a novelty, since most primers on the market are white, and are not designed to be worn alone.
At first glance, my deluxe sample came in a nice auburn brown color with a spikey brush. Generally, I find stiff brushes less desirable due to their propensity to clump, but was impressed with the product delivery with this brush.
Worn alone, the primer offers wispy, feathered lashes that would be perfect for someone who likes the no makeup look. I was pleasantly surprised at the definition and separation created with this primer.
The product really shines, however, when layered under mascara. Although my mascara was a little clumpy with the primer, it was nothing a clean mascara wand couldn’t touch up. As you can see in the photo below, the primer offers significant length to lashes.
Bottom Line: It works. If you’re going to go for a primer, and don’t mind spending $24, They’re Real Tinted Primer is a good choice. Not only does it look nice on its own, but really packs a punch when combined with mascara.